Kaleafa, Oak Harbor’s first recreational marijuana retailer, is hoping to change the face of pot consumption.

“The vision from the beginning was to not just be another weed shop but to provide the residents of Oak Harbor and Whidbey Island something to be proud of,” co-owner Brent Qualls said.

The store, located next to at 33858 State Highway 20 next to Floor Show, is aiming for a high-end look to differentiate itself from other stores.

Aesthetically, the high ceiling lends itself to a sleek, loft-style look that creates a clean and welcoming design, said co-owner Bill Widmer.

Kaleafa has partnered with local award-winning photographer Denis Hill to display his landscape photography on the walls, along with other local artists such as Mike McConnell.

Product-wise, the store features more than 20 varieties of smokable marijuana, starting at $10 per gram, along with edibles that include chocolates, brownies and syrups for cooking.

“Our goal was to have the best looking store, with the highest quality products, most knowledgeable staff and the best prices,” Qualls said. “So far, I think we’ve done that.”

In addition to all of the cannabis products, Kaleafa also features high-end glassware.

“So far, we have one really beautiful line from Liberty 503, and we’ll be bringing in much more soon,” Qualls said.

Widmer said that while they are seeking the best products on the market, they want to stay local

Widmer said he’s aware of six authorized producers on the island so far and will be looking to source locally as much as possible.

“If folks spend their money here, we want it to stay here,” Widmer said. “We really want to be a part of things here.”

Most importantly, Widmer and Quall said they agree that providing top-notch service with knowledgable staff members will be the key to their success.

“Our challenge is to give people great service and give the right level of service,” Widmer said. “We’re super excited to be a new business and part of the community.”

The store has been open for a week already but will be hosting a Grand Opening 11 a.m. to 4 p.m. Saturday. Attendees can try gourmet waffles on a stick provided courtesy of Seattle-based My Sweet Lil Cakes catering, as well as beverages, music, giveaways  and a 4 p.m. raffle.

Customers who spend $20 will receive their choice of a free Kaleafa T-shirt or tank top.

For more information, visit www.kaleafa.com